Content blocks are the building pieces you stack together to make a page. Instead of designing a page from a blank screen, you add a hero, a few sections, maybe a gallery or an FAQ, set the order, and your page is built. The easiest way to understand them is to make one — so this guide is hands-on rather than theoretical. Create a page, watch the blocks appear, and start building.
Start by creating a page
Content blocks live inside a page, so the first step is to create the page they will belong to. Head to the pages section and add a new page (the full walkthrough is in the pages guide). Give it a name and save.
That saved page now has its own content area waiting to be filled. Nothing appears on it yet — that is expected. You have made the container; now you fill it with blocks.
Come back and watch the blocks appear
Once the page is saved, open its content area and you will see the menu of blocks you can add. This is the heart of the system: each block you add becomes a part of the page, stacked one under the next in the order you choose. Add a hero, save, and look at your page — there it is. Add a section below it, save, and refresh — it appears underneath. This add-save-look rhythm is the whole workflow, and it is the fastest way to learn what each block does. Do not be afraid to experiment; you can always remove a block or hide it.
Ordering and showing blocks
Every block has two simple controls that give you all the layout power you need. The order number decides where the block sits on the page — lower numbers appear higher up, so a hero set to 1 sits above a section set to 2. Change the numbers to rearrange the page.
The published toggle decides whether a block is visible. Turn it off and the block stays saved with all its content but disappears from the live page; turn it back on and it returns exactly as it was. This is perfect for drafting a block before it is ready, or temporarily hiding something seasonal without deleting it.
The blocks you can choose from
You do not need to learn these in advance — you will recognise them as you add them — but here is what is on the menu. The Hero is the large banner at the top of a page, with a heading, an image or video, a button, and an optional announcement strip across the very top. Section blocks are your flexible middle-of-page content, available as plain text, a two-column image-and-text layout, text alongside a video, a features grid, or a call-to-action. The Three Column block gives you three side-by-side cards. The Gallery block shows a grid of images that enlarge when clicked. The FAQ block lists questions and answers as a tidy expandable accordion. The Newsletter block lets you drop in your email provider's signup form. And the Spotlight block is a feature panel used on the shop homepage.
Just start building
The best way in is to do it. Make a page, add a hero, add a couple of sections, set their order, and preview as you go. Within a few blocks the system clicks into place and you will be assembling pages without thinking about it. When you want the finer detail on any one block, each has its own short reference — but for most pages, add-save-look is all you need.
There is a video available on How to create a new page